Sync Licensing with Sheer Publishing: Music That Moves Stories

Dec 13, 2024 | Industry News, Sync Wins

Two people sit in a music studio, smiling and giving each other a high five. One wears headphones and an orange cap, the other has short curly hair and a yellow shirt. They are surrounded by audio equipment, monitors, and a colourful rug.

What is Sync and Licensing?

Sync and licensing refer to the process of pairing music with visual media, such as films, TV shows, commercials, and video games. It involves securing the legal rights to use a song, ensuring creators are compensated, and enriching the storytelling experience with the perfect soundtrack.
 

Sheer Publishing’s Comprehensive Sync Services

At Sheer Publishing, we simplify the process of using music in media, offering tailored solutions to fit your project’s needs:

  • Film Scoring: Collaborate with premier composers to create original scores that bring your story to life. We ensure all music is fully licensed and legally authorized.
  • Sync Licensing: We manage the pairing of music with visual media, handling all legal agreements with copyright holders.
  • Music Supervision: From curating and selecting tracks to securing licenses, our team ensures a seamless and impactful soundtrack.
  • Skumba Production Music Library: Access a diverse range of high-quality African and global tracks to meet any creative need.
  • Ad Music: Tailored solutions for ad agencies, offering exclusive usage rights, worldwide licenses, and pre-cleared music with fixed rates for ease of budgeting.

 

How Sync Deals Work

Sync licensing involves securing two sets of rights:

  1. Publishing Rights: For the composition and lyrics of a song.
  2. Master Rights: For the specific recording of the song.

Sheer Publishing handles these intricate negotiations, ensuring your music is cleared for use across various media, territories, and durations​

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