Senegal Masterclass – Level Up Your Music Industry Game

May 8, 2025 | Industry News

Black background with a geometric line pattern. In the center, large pink text reads "MASTERCLASS." Below it, smaller white text reads "SUR L'ÉDITION MUSICALE." The design is modern and bold, emphasizing the event's focus.

SENEGAL MASTERCLASS: Sheer Publishing Africa Heads to Dakar 🇸🇳

Sheer Publishing Africa is proud to be part of a major moment in Dakar as Thando Makhunga joins the powerhouse NIX for a two-day Masterclass focused on the music publishing game.

 

Details

📍 Location: Maison de la Culture Douta Seck, Dakar

📅 Dates: 08 – 09 May

🕘 Time: 9:30 AM – 5:00 PM (Bilingual: English & French)

🎤 Speakers: Thando Makhunga & NIX

🎟️ Entry: Free with online registration

 

What to Expect

This Masterclass will explore the foundations and future of music publishing on the continent and beyond. Here’s the breakdown:

 

Session 1: The Fundamentals of Music Publishing

Covering what music publishing is, the different types of rights (mechanical, performance, sync), and the role of CMOs and PROs.

 

Session 2: Revenue Streams in Publishing

Learn how songwriters get paid, how revenue is collected both locally and internationally, and how to maximize sync licensing opportunities.

 

Session 3: The Role of a Music Publisher

A deep dive into how publishers support creators, the importance of sub-publishing, and best practices in contract negotiation.

 

Session 4: African Music & Global Opportunities

Explore the rise of African music on the global stage, real case studies of successful publishing deals, and how Senegalese artists can tap into these systems.

 

Let’s Go Dakar

It’s giving knowledge, connection, and career elevation. See you there!

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